Are You Being Followed?: Self-Promotion in the Web 2.0 Age

Self-promotion of your new book has begun, you’ve printed advertisements, told your friends so much about your book they’ll buy it just to shut you up, and you’ve set up a blog, a Twitter account, a Facebook page, you’ve even set up a MySpace page and a Friendster account, you name it, you’ve set it up on the tech front. But, now that you have all of these accounts opened, activated, and ready, you’re in sore need of something to fill your endless gigabytes of message board. I mean, you can’t just keep spamming “LOOK FOR MY BOOK ‘FLIGHT OF THE SALAMANDER’ AUGUST 24, 2011” for an entire year. This forward attempt may have worked with your friends and family, but the internet is a different beast altogether, one who is not above leaving a nasty comment on your wall and cutting off all further contact.

So, what do you do? Well, that’s a big question and requires different answers tailored to the specific social networking formats you’re using. Today’s post will center on the newest social networking site to hit the net; you’ve guessed it: Twitter.